maternity
the maternal care system is broken
In 2021, the US maternal mortality rate was 32.9 per 100,000 live births, 10X higher than other high-income nations. Existing gaps in medical plans and lacking dedicated maternity programs and resources (especially in rural areas), contribute heightened instances of cesarean sections and preterm deliveries.
3X
as many Black women face a risk of maternal death than White women
36
of US counties are “maternity deserts,” with no hospital or birth center offering obstetrics care
20
of maternal deaths are linked to postpartum depression
13
of babies are born in rural areas, yet only 6% of maternity care providers practice in these communities
11
of organizations currently offer coverage for maternal care to improve outcomes for Black women, and 20% are considering adding such coverage
WIN’s solutions close the gap
WINMaternity is a robust managed care program that mitigates high-risk outcomes and drives cost savings for employers. WINMaternity also helps organizations achieve DEI goals, recruit and retain employees, and increase productivity.
1:1 Nurse Care Advocacy
personalized, expert support from maternity nurses tailored to each member’s unique needs
broad specialist network
virtual access to maternity nurses, maternal-fetal medicine experts, doulas, and postpartum specialists
comprehensive prenatal and postpartum support
guidance on birthing best practices, infant safety, sleep health, and maternal recovery
BIPOC family-building support
WINclusion improves outcomes for BIPOC members through increased representation, provider matching, and culturally competent care
mental health and behavioral support
evidence-based support to address prenatal and postpartum mental health needs
return-to-work transition support
dedicated assistance for navigating leave planning, lactation support, and workplace re-entry
enhanced educational resources
evidence-based articles, webinars, and tools to empower members with critical information
proactive high-risk identification and monitoring
risk stratification, coordinated care with high-risk maternity programs, and support for conditions such as high blood pressure, gestational diabetes, and postpartum depression
maternity support
WINMaternity ensures members have access to 1:1 support through every step of the maternity journey—from delivery room, to home, and back to work again.
parenting & child development support and resources
WINkid fosters child development and special needs care through a unique combination of evidence-based content and behavioral health and return-to-work support—to help working families thrive through every stage of childhood.
doula pre- & post-natal support
WINDoula offers a nationwide network of vetted doulas, who provide 1:1 support and guidance, ensuring families feel supported and empowered before, during, and after pregnancy.
surrogacy & adoption
Comprehensive digital coaching provides expert guidance and resources for adoption, foster care, surrogacy, and egg donation—including personal, step-by-step assistance in obtaining grants and financial resources.
WINkid
The one-stop evidence-based parenting platform providing expert support from birth to age five. Content is uniquely paired with behavioral health and return-to-work support to foster child development and special needs care—helping families thrive through every stage of childhood.
preconception support
Dive into family-building fundamentals like ovulation tracking and optimal nutrition, receive 1:1 guidance through early fertility testing, and more. WIN Nurse Care Advocates are eager to lend a (virtual) hand to members as they embark on their path to parenthood.
LGTBQIA+ care & support
WINPride bridges the gap in care for diverse family-building journeys. Members receive 1:1 clinical support through reciprocal IVF, donor services, adoption and surrogacy journeys, and have access to 1:1 financial coaching.
menopause & andropause support and care coordination
WIN PowerPause is the market-leading solution for end-to-end perimenopause, menopause, and andropause (low-T) support and care coordination, designed to help employees navigate the path to healthy aging—in the workplace and beyond.
fertility guidance & support
There’s more than one way to navigate fertility challenges. WIN provides 1:1 clinical guidance through IVF, IUI, egg and sperm freezing, embryo freezing, genetic testing, and financial coaching, so members can navigate their unique path to parenthood with confidence.
BIPOC family-building support
WINclusion closes the gap in BIPOC family-building care and support through increased BIPOC clinical representation (40%, to date!), hands-on provider matching, dedicated BIPOC donor education and guidance, and more.
